The goal of the Uusi puu project is to increase awareness of the wood-based bioeconomy; highlighting new and existing products and solutions, exploring their impact on society, and offering expert perspectives on the outlook for this innovative industry.
Comprising more than 20 Finnish organisations, Uusi puu is a community that promotes the wood-based bioeconomy and provides information to influencers and political decision-makers about the significance and value of wood-based products.
Uusi puu means “new wood” in Finnish. We want decision-makers and the wider society to discover the full potential of wood-based products!